Paint colors · Sherwin-Williams, as published by the brand

Iron Ore SW 7069: hex #434341, LRV and undertone

Iron Ore (SW 7069) from Sherwin-Williams is #434341 with an LRV of 5.55. It measures as a true neutral with almost no undertone; white text reaches 9.91:1.

By Paul Gunder. Every value is computed from published standards; see how ColorPlum works.

Updated November 11, 2026

Sherwin-WilliamsIron OreSW 7069

Hex: #434341
RGB: 67, 67, 65
LRV: 5.55
Undertone: True neutral

LRV 5.55. Very dark: close to black on the wall; use where you want drama or contrast.

Almost no undertone (chroma 0.003): it reads as a clean gray in most light.

Coordinating colors Sherwin-Williams suggests

Nebulous WhiteSW 7063
Extra WhiteSW 7006
CityscapeSW 7067

Closest colors from other brands

ΔE is the CIEDE2000 difference between the published values: under 2 is hard to tell apart on a wall, 2 to 5 is a visible but related shade. Always compare real chips before you buy.

Name, code, LRV and color value as published by Sherwin-Williams on its color page (checked 2026-11-11). A screen can only approximate paint: sheen, lighting and the screen itself all change it, so check a physical sample. ColorPlum is not affiliated with Sherwin-Williams.

ColorPlum swatchIron Oredark gray

HEX: #434341
RGB: rgb(67, 67, 65)
HSL: hsl(60, 2%, 26%)

Best text on it: white at 9.91:1

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Iron Ore#434341

Every code for Iron Ore

HEX#434341
RGBrgb(67, 67, 65)
HSLhsl(60, 2%, 26%)
HSV60°, 3%, 26%
CMYK0%, 0%, 3%, 74%
Lablab(28.4% -0.3 1.2)
OKLCHoklch(38.2% 0.003 106.6)
Decimal4408129

Tints, shades and tones

From white to black in 10% steps, with Iron Ore in the middle. Tap a code to copy it.

90%#ECECEC
80%#D9D9D9
70%#C7C7C6
60%#B4B4B3
50%#A1A1A0
40%#8E8E8D
30%#7B7B7A
20%#696967
10%#565654
Base#434341
10%#3C3C3B
20%#363634
30%#2F2F2E
40%#282827
50%#222221
60%#1B1B1A
70%#141414
80%#0D0D0D
90%#070707

Tones (mixed with gray)

10%#494947
20%#4F4F4E
30%#555554
40%#5B5B5A
50%#626261
60%#686867
70%#6E6E6D
80%#747473
90%#7A7A7A

Matching colors

Complementary

#434341
#414143

Analogous

#434241
#434341
#424341

Triadic

#434341
#414343
#434143

Split complementary

#434341
#414243
#424143

Tetradic (square)

#434341
#414342
#414143
#434142

Monochromatic

#0A0A0A
#1C1C1B
#434341
#6A6A67
#90908D

Iron Ore in 3D color space

OKLab, the space ColorPlum does its math in: lightness runs up the pole, hue goes around it and saturation grows outward. The faint shell is every color a screen can show (saturation is drawn wider than lightness so hues separate). Drag to turn it.

Iron Ore with its complement, its triad and its tint and shade

Iron Ore
Triad #414343
Triad #434143
Complement
50% tint
50% shade

Iron Ore in use

New collectionAutumn edit

Card body text stays dark for reading; iron ore carries the header and the button.

Shop nowTag

Headline in Iron Ore

A paragraph with a link set in this color, which is dark enough for text on white.

How it looks with color-vision deficiency

A simulation (Machado and colleagues, 2009) of how the color and its complement read without one type of cone.

Typical color vision#434341
Protanopia (no red cones)#434341
Deuteranopia (no green cones)#434341
Tritanopia (no blue cones)#434342

Contrast and readability

Pairing	Ratio	WCAG 2.2
as text on white	9.91:1	AA AA large AAA
as text on black	2.11:1	AA AA large AAA
white text on it	9.91:1	AA AA large AAA
black text on it	2.11:1	AA AA large AAA
on your background	8.65:1	AA AA large AAA

Try a background

Export

:root {
  --iron-ore: #434341;
  --iron-ore-rgb: 67 67 65;
  --iron-ore-on: #ffffff;
}

On this page

Iron Ore, Sherwin-Williams SW 7069, is a deep charcoal with the hex value #434341. The RGB is 67, 67, 65: red and green match and blue is just two steps lower, a nudge that gives the gray a hint of olive rather than blue. It is a step lighter than Tricorn Black and noticeably softer.

Value breakdown

In HSL the color is hue 60°, 2% saturation and 26% lightness. OKLCH reads 38.2% lightness, chroma 0.003 and hue 106.6. Chroma that low explains the file's true neutral label. The LRV is 5.55, so only about 5.5% of the light is reflected, which is deep enough to make a room feel enclosed unless you give it windows or pale companions.

How it behaves in light

With no meaningful undertone, Iron Ore does not swing between warm and cool the way a taupe does. What does change is its apparent depth: in strong sun a wall looks like a soft charcoal, while at dusk it sinks toward black.

Worked example

Think of a kitchen island and a run of lower cabinets in a white kitchen. Iron Ore on the island gives you an anchor with an LRV of 5.55 while the surrounding walls stay light. Sherwin-Williams lists Nebulous White (SW 7063), Extra White (SW 7006) and Cityscape (SW 7067) as coordinating colors. The file puts Extra White, #EEEFEA, at 8.57:1 against this charcoal, which is a strong, readable contrast for a counter edge or a painted trim line. Nebulous White is another wall candidate, and Cityscape sits in the middle.

For a small enamel sign in this color, white text achieves 9.91:1 and black only 2.11:1.

Compared with other darks

The nearest Sherwin-Williams colors are Urbane Bronze (SW 7048) at ΔE 5.6, Tricorn Black (SW 6258) at 6.7 and Naval (SW 6244) at 10.8. All are above 5, so clearly different.

Benjamin Moore offers Raccoon Fur (2126-20) at 4.3, which is related but visible, then Hale Navy (HC-154) at 8.3 and Essex Green (HC-188) at 10.5. Raccoon Fur is the only reasonable cross-brand candidate. Dark paints are hard to judge on small chips, so view a large painted board in your own light. Set it beside the cabinet hardware, tile or countertop it needs to live with, since a dark neutral like this is judged mostly by what surrounds it.